Back to Help Center
Getting Started

Customizing Your Branding

7 min readLast updated: January 15, 2025

Make every gallery reflect your unique brand with PixelPort's customization options.


Why Branding Matters


Consistent branding across all client touchpoints:

  • Builds recognition and trust
  • Looks professional and polished
  • Differentiates you from competitors
  • Commands premium pricing

Accessing Brand Settings


Navigate to Settings > Branding from your dashboard to customize your brand appearance.


Logo Customization


Upload Your Logo


Recommended specifications:

  • Format: PNG with transparent background
  • Size: 200x60 pixels (or 400x120 for Retina displays)
  • Color: Should work on both light and dark backgrounds

Logo Placement

Your logo appears:

  • Top of every gallery page
  • Gallery loading screen
  • Email notifications to clients

Tip: Use a simplified version of your logo for galleries - intricate details may not display well at smaller sizes.


Color Customization


Brand Color (Primary)

This color is used for:

  • Call-to-action buttons
  • Active states and highlights
  • Progress indicators
  • Client favorite indicators

Choosing the right color:

  • Should match your brand identity
  • Must have good contrast with background
  • Consider color psychology (warm vs. cool)

Background Color

The overall page background color.


Options:

  • White: Clean, minimalist, classic
  • Off-white/Cream: Softer, warmer feel
  • Dark: Modern, dramatic, focuses attention

Text Color

Color for headings and body text.


Best practices:

  • Ensure high contrast with background
  • Black (#000000) for white backgrounds
  • White (#FFFFFF) for dark backgrounds
  • Test readability on various devices

Typography


Heading Font

Choose a font family for gallery titles and section headers.


Popular choices:

  • Serif (Playfair, Lora): Elegant, classic, formal
  • Sans-serif (Montserrat, Poppins): Modern, clean, minimal
  • Display (Bebas, Oswald): Bold, impactful, contemporary

Body Font

Select a readable font for descriptions and interface text.


Recommendation: Use a simple, clean sans-serif font for maximum readability.


Font Pairing

Ensure your heading and body fonts complement each other:

  • Contrast in style (serif + sans-serif)
  • Similar visual weight
  • Both highly readable

Gallery Layout Options


Masonry Layout

Pinterest-style flowing grid.


Best for:

  • Mixed portrait and landscape photos
  • Varied image sizes
  • Modern, dynamic feel
  • Galleries with videos

Grid Layout

Uniform square tiles.


Best for:

  • Clean, organized look
  • Consistent framing
  • Traditional portfolios
  • Minimalist aesthetic

Carousel Layout

One image at a time with navigation.


Best for:

  • Focus on individual images
  • Story-driven sessions
  • Slideshow presentations
  • Mobile-first viewing

Advanced Customization


Custom Domain (Pro Plans)

Use your own domain for galleries:

  • Default: yourstudio.pixelport.co/gallery-name
  • Custom: galleries.yourstudio.com/gallery-name

Benefits:

  • Reinforce your brand
  • Look more established
  • Improve SEO
  • Easier for clients to remember

Watermarking

Add your logo or text to photos:


Options:

  • Corner placement (4 positions)
  • Center overlay
  • Opacity control (subtle to bold)
  • Size adjustment

When to watermark:

  • Proofing galleries
  • Public portfolio galleries
  • Social media sharing
  • Non-commercial use

Gallery Header Customization


Header Style

Choose how gallery information displays:


Centered:

  • Gallery name and details centered
  • Symmetrical, formal
  • Works well with logos

Left-Aligned:

  • Modern, editorial style
  • More space efficient
  • Better for long names

Minimal:

  • Maximum focus on photos
  • Clean header
  • Subtle branding

Cover Image

Set a hero image at the top of the gallery:

  • Automatically uses first featured photo
  • Can manually select any image
  • Displays in 16:9 aspect ratio

Testing Your Brand


Before launching galleries with new branding:


1. Preview on Multiple Devices

- Desktop (various browsers)

- Tablet (iPad, Android)

- Mobile phones


2. Check Readability

- Text contrast is sufficient

- Logos are clear

- Colors look consistent


3. Get Feedback

- Show sample gallery to colleagues

- Test with a trial client

- Ensure it matches your brand vision


Brand Consistency Checklist


Use this checklist to ensure consistent branding:


  • [ ] Logo uploaded and displaying correctly
  • [ ] Brand colors match your website/marketing
  • [ ] Font choices complement your overall brand
  • [ ] Layout style fits your photography niche
  • [ ] Test gallery created and reviewed
  • [ ] Mobile appearance verified
  • [ ] All colors have sufficient contrast

Updating Your Brand


As your brand evolves:


Minor Updates: Refresh colors or fonts anytime

Major Rebrand: Update all settings, then create new galleries


Note: Changes to brand settings apply to all new galleries. Existing galleries retain their original branding unless updated individually.




Need inspiration? Browse our Gallery Showcase to see how other photographers brand their galleries, or Contact Support for personalized branding advice.

Was this article helpful?

Still have questions?

Contact Support →